UK, West End production is using a new social tactic to cast “Thriller Live,” a musical that celebrates the career of pop legend Michael Jackson.  Applicants are asked to upload their audition to their Facebook page at which point visitors are encouraged to vote on the videos. The top 15 applicants then get a chance to audition live in London  for a chance to be part of the the upcoming worldwide tour next year.

Read the article that inspired this post on DesignTAXI 


Some details are starting emerge surrounding the launch of the art discovery start-up WIRED got a sneak peek at the gated beta version and according to the article,  the company is using computer vision software and a panel of experts to provide recommendations based on a similar color palette across mediums. The site uses 550 “art genes” ranked from 1-100 to code the recommendations.

Sound promising?  A few big wigs seem to think so. The Art Newspaper, reported back in June early investors included Google chairman Eric Schmidt, Twitter co-founder Jack Dorsey, venture capitalist Jim Breyer and Wendi Deng Mur­doch as well as well-known gallerist Larry Gagosian.

About Art.syis powered by The Art Genome Project, an ongoing study of the characteristics that distinguish and connect works of art. evaluates artworks along 500+ characteristics—such as art-historical movements, subject matter, and formal qualities—to create a powerful search experience that reflects the multifaceted aspects of works of art.

Millions of people are listening to digital  music via sites like Spotify and Pandor. These sites have strong followings for a number of reasons one of which being  the concept of  “passive discovery” or the ability to  stumble on new content based on artist or genre searches.

Amsterdam-based startup, is putting a new spin on that discovery process by aggregating music directly from blogs like Pitchfork, TheMusic.FM, and Stereogum in their  The service  allows listeners to play continuous mixes by genre..  In addition, music blogs can create their own dedicated pages that include a “play this blog” button.

While this may be nothing ground-breaking in the space,’s slick new tablet interface offers users a great way to discover new artists (and music blogs for that matter) with some contextual relevance.  At the very least, it’s a refreshing change from the algorithm-based model we’ve become accustomed to thus far. is currently available in the iTunes store and their pitch from SXSW’11 can be viewed here

Movember 2011 campaign

Movember is upon us and this year, the Prostate Cancer Foundation Livestrong and the Movember Foundation have partnered once again to host a dedicated online hub dedicated to the movemet.  For those unfamiliar, Movember is the month in which men are encouraged to let their facial hair grow free from ridicule. The more lavish the better.   The site includes a community page, Flickr stream, events (including Movember Gala’s in a number of cities).

Reminds me of last Movember when I sat next to Tom Selleck stacheless…devastating.

Some other participating sponsors include Fosters, the Art of the Shave (no surprise there)

Building on an earlier post surrounding the Back to the Future II inspired,  2011 Nike Air Mag,  I just came across Nike’s  micro-site that allows visitors to experience the shoe and watch a short film promoting it featuring with some familiar faces.

Check it out at:

Building on an earlier post surrounding the 2011 Nike Air Mag,  I just came across a really slick microsite Nike has put out to promote the shoe.  It allows viewers to experience the shoe and watch a short film promoting it featuring with some familiar faces.

Following a sneaker-driven viral campaign that was housed on a YouTube  page titled, “McFly’s Closet,” Nike began auctioning off their Back To The Future II inspirited kicks  tonight on eBay.  The video, which has already garnered nearly 500K hits and all the net profits go to charity.  See below an excerpt from Nike’s press release.

“1500 pairs of the 2011 NIKE MAG will be auctioned on eBay with all net proceeds going directly to The Michael J. Fox Foundation. Each day for the duration of the ten-day auction, one hundred and fifty pairs of the 2011 NIKE MAG shoes will be made available via eBay’s Fashion Vault.”
According to, “the Air Mag is the first rechargeable footwear from Nike designed as an identical replica to the originals seen in Back to the Future II. Some of the constant elements include the upper contours, the glowing LED panel and the electroluminescent Nike logo in the strap. The Nike Air Mag actually illuminates with the pinch of the ‘ear” of the high top,’ glowing for five hours per charge.”