Some details are starting emerge surrounding the launch of the art discovery start-up Art.sy. WIRED got a sneak peek at the gated beta version and according to the article, the company is using computer vision software and a panel of experts to provide recommendations based on a similar color palette across mediums. The site uses 550 “art genes” ranked from 1-100 to code the recommendations.
Sound promising? A few big wigs seem to think so. The Art Newspaper, reported back in June early investors included Google chairman Eric Schmidt, Twitter co-founder Jack Dorsey, venture capitalist Jim Breyer and Wendi Deng Murdoch as well as well-known gallerist Larry Gagosian.
About Art.sy Art.syis powered by The Art Genome Project, an ongoing study of the characteristics that distinguish and connect works of art. Art.sy evaluates artworks along 500+ characteristics—such as art-historical movements, subject matter, and formal qualities—to create a powerful search experience that reflects the multifaceted aspects of works of art.